St. Anthony Main Theatre
Visual Identity | Brand Strategy | Art Direction
St. Anthony Main Theatre is a local independent theatre in one of the most historic and beautiful locations in Minneapolis. Even though the theatre is quite popular in the area, the theatre itself does not have an established and consistent visual identity. To create the new identity, I focused on the unique and historic waterfront location that the theatre offers. The brand utilizes the iconic forms of the Stone Arch Bridge and the Mississippi River to reflect the unique cinematic experience that can only be achieved at St Anthony Main.
